Two totally avoidable marketing embarrassments: medical-apparel marketer Figs was raked over Twitter coals for an ad with a woman in scrubs holding a copy of Medical Terminology for Dummies upside down, and iconic ad agency Richards Group (Chick-fil-A cows) had an exodus of major clients, including The Home Depot, when the founder Stan Richards commented that a new concept for Motel 6 was “too Black.” Stick with the damn light on. Perfect for pandemic.
Instagramization of LinkedIn, Hate Mail, Sobo Survey, and Network
Hate mail is just part of it, particularly when we step all over the status quo to win a category, employing their systems as the railroad tracks that run over them. Azadeh

